Giving An Effective Performance Review.

The mutually dreaded performance review is often a time of anxiety on both the part of the manager and the employee. Unfortunately, the narrative often follows the same storyline: The manager focuses on a recent memory, likely from the past month or so, and the employee is resentful because their year-long contribution and dedication are neither noticed nor mentioned. Mutual frustration follows.

How can you avoid this annual debacle? Employees are busy, supervisors are busy and managers are busy. It’s not easy to find the time to spend writing up fair, engaged and humanizing evaluations for every employee who reports to you.

This is why it’s important to provide regular, informal feedback. If you wait a year at a time to tell someone what you think of their performance, how are they supposed to know what’s going right or wrong the other 11 months of the year? There should never be any surprises in an annual appraisal.

Below are my tips on how to provide these appraisals effectively:

1. Spend a few minutes every week keeping track of each employee’s performance. This way, at the end of the year, you only need to compile the information. Otherwise, it’s like cramming for a final exam the day before the test.

2. Be fair in the evaluation. Don’t just list all the negatives and hope for improvement. It’s important to explain to the employee what they are doing right, as well as what facets they need to develop.

3. Recognize the positives. When it comes to the standard annual performance review, remember that employees tend to obsess about their reviewer’s assessments of their areas for improvement, contemplating whether they were relevant, fair, or even truly representative of their work.

4. Offer specific steps for improvement. Remember, it is your job to be the manager, but it’s also your job to be the coach. Be as prompt to acknowledge positive and productive behavior as you are to point out the negative. Don’t stop at stating the obvious — go the extra step and offer solutions.

5. Conduct performance reviews face-to-face whenever possible. It’s important for the employee to have a chance to ask questions. Use real examples from the previous time period and don’t sugar coat anything. Be honest; nothing changes if nothing changes.

6. Plan your interaction to end on a positive note. Leave on a note of encouragement. No one ever left an evaluation on a negative note and was then inspired to perform extraordinary feats of progress.

The words you choose are important. You need to be descriptive and detailed, but temper them with respectful professionalism. Don’t use information that is second- or third-hand and is impossible to verify.

According to Gallup, “A mere 14% of employees strongly agree that the performance reviews they receive inspire them to improve.” Don’t be a party to those statistics. Take the time to sincerely manage the performance of your employees. You — and your company — will benefit for years to come.

This article has previously been featured on Forbes

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